Bethany College Helps Students Dress for Success with Project Runway

 BETHANY, W.Va. —In today’s challenging job market, first impressions are crucial. Knowing how to dress and what to say are key components of a successful employment search. The Bethany College Office of Career Counseling and Placement (OCCP) and the Social Awareness Club recently teamed up to help students do just that with Project Runway, providing tips on dressing for success as well as affordable professional clothing to the community.

"Students need to realize that their appearance is the first thing an employer notices about them. Students will probably have only one chance to make a first impression, usually within the first sixty seconds," said Amy VanHorn, Administrative Assistant with the OCCP.

The Project Runway Fashion Show & Business Clothing Sale took place on April 21 in Bethany’s Phillips Hall, where non-alcoholic cocktails and hors d'oeuvres were served. Student teams had one hour prior to the competition to choose makeup and hair styles and a business outfit to model in the fashion show. Tropical Illusion of Wellsburg, Mary Kay Cosmetics of Wheeling and Cookie Lee Jewelry helped the teams with hair, makeup and accessories appropriate for professional meetings.

During the fashion show, the judges explained what types of clothing are appropriate to be worn to job fairs and interviews, as well as in the office, and provided helpful critique of the teams’ choices. The clothing sale allowed attendees to apply what they had learned by purchasing business attire at an extremely reasonable cost.

Proceeds from the event will be applied toward student counseling services, special programs and local charities. More than $1,000 in cash and prizes were given for first, second and third place from Mary Kay Cosmetics, Cookie Lee Jewelry, Tropical Illusions Salon, Capelli Salon, Sephora inside JCPenneys, Weisberger’s Men’s Clothing Store, YWCA of Wheeling and the Bethany College Social Work Department and Center for Enrollment. The winners were also gifted their business outfit worn in the fashion show.

Bethany College is a small college of national distinction located on a picturesque and historic 1,300-acre campus in the Northern Panhandle of West Virginia. Founded in 1840, Bethany is the state’s oldest private college.