Verakis ’94 to Address Bethany College Kalon Scholarship Candidates

BETHANY, W.Va. — Dan Verakis ’94 has been chosen to deliver on the keynote address for the 29th Annual Kalon Scholarship Luncheon to be held on March 9.

Verakis is an accomplished international communicator, entrepreneur, and strategic business consultant with more than 18 years of corporate experience. He is the senior vice president and director of public relations at Cramer-Krasselt, the nation's largest independent communications agency. He is also the founder and CEO of, a consumer product registry and recall monitoring service, as well as a director at Technori, a Chicago-based group that organizes and celebrates tech startups and entrepreneurship. 

“It is an honor to welcome Dan to our campus and to have him speak to our Kalon candidates. It’s an important event and this luncheon provides future students with such potential, an opportunity to be inspired by a successful alumnus – to see what an education at Bethany College can offer,” said Scott D. Miller, president of the college.

The luncheon recognizes incoming students with leadership potential and serves as part of the Kalon Leadership Scholarship Competition.

Candidates for the Kalon Scholarship are chosen from high school seniors across the nation based on demonstrated achievement in leadership, a superior academic record and a required essay on an assigned topic. Bethany College hosts potential scholarship recipients during Kalon Weekend, giving them the opportunity to tour the campus and participate in events such as the luncheon and a variety of leadership seminars. Following the luncheon and Keynote Address, three-person teams composed of a Bethany faculty or staff member, a current Bethany student and an alumnus conduct in-depth interviews of each candidate to complete the evaluation process.

Verakis graduated from Bethany with a Bachelor of Arts degree in mass communications in 1994. Since then, he has worked in a variety of fields ranging from the creation of his own consulting firm, to helping major brands such as Abbott, Kraft and McDonald’s with their communications and operational goals. In his role at Cramer-Krasselt, he leads an integrated public relations department that supports many of the agency’s clients including Corona, Heinz, Hilton and Porsche

He began his career marketing at Pittsburgh’s Carnegie Science Center and is a regular speaker at the Northwestern University Kellogg School of Management. In addition, Verakis contributes to the Preeclampsia Foundation and pursues his other passions which include photography and scuba diving.

Bethany College is a small college of national distinction located on a picturesque and historic 1,300-acre campus in the Northern Panhandle of West Virginia. Founded in 1840, Bethany is the state’s oldest private college.